Media Library

Download Logo Pack

Download Logo Pack

Logo

Logo: Horizontal

This is our primary logo. ​​​​​​
Note the horizontal lockup.

Clearspace: Horizontal

Our logo should always have space to breathe.

Logo: Vertical

When the primary logo doesn't fit your composition,​​​​​​​ use the vertical lockup.

Clearspace: Vertical

We call the space around our logo the blurple zone.​​​​​​​ Please don't put stuff in it.

Logo Dos

On light backgrounds, use our full-color logo.

On dark backgrounds, use our full-color logo with white text.

On darker colored backgrounds, use our white logo.

Printing one color? Use our dark logo.

Logo Don'ts

Please don't change the color of our logogram.

We love gradients, but using one in the logo isn't permitted.

Please don't add drop shadows, bevels, or other effects.

And please don't rotate, distort, stretch, or alter the logo in any way.

Color

Holistic AI Blurple

#5049f9 | CMYK 77, 71, 0, 0

Holistic AI Amethyst

#AB5FCE | CMYK 44, 71, 0, 0

Holistic AI Cerulean

#36B1FE | CMYK 62, 18, 0, 0

Holistic AI Deepblue

#141E41 | CMYK 98, 90, 43, 50

Fonts

Primary Typeface — Roobert
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789 !@#$%^&*?/<
Secondary Typeface — Roboto Condensed
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789 !@#$%^&*?/<
Get approved brand assets here: logos, templates, and more.
For brand guideline questions, email we@holisticai.com

Download here

Download here